Assets of Community Value (ACVs)

As of 23rd May 2017, all pubs in England are now fully protected in planning law making a full planning application and community consultation necessary before being demolished or converted. This followed a successful campaign led by CAMRA members that highlighted the need for Government to act to protect pubs and which sees an end to “Permitted Development Rights“.

Prior to this new law, pubs in England could be demolished or converted without planning permission unless they had been granted Asset of Community Value (ACV) status. Prior to this date, Cheltenham CAMRA have already secured ACVs for over a dozen pubs in our branch area.
There is now no need to pursue new ACV nominations other than in exceptional circumstances, such as when a community group has plans to purchase the pub.

As mentioned above – should a pub come under threat in your local community and there is a genuine interest and will within that local community to purchase it, then it may be that ACV status is relevant to giving the community an opportunity to buy the property. If this is the case, then Cheltenham CAMRA Pubs Officer is able to offer support and guidance.

:: Read more on Branch ACV Activity here ::


The CAMRA LocAle scheme was created in 2007 by CAMRA’s Nottingham branch which wanted to help support the tradition of brewing within Nottinghamshire, following the demise of local brewer Hardys and Hansons. There are currently 125 CAMRA branches participating in the LocAle scheme which have accredited hundreds of pubs as LocAle pubs which regularly sell at least one locally-brewed real ale.

:: Read more on LocALE here ::

Monthly Campaigns

Month Campaign
April Community Pubs Month – Community Pubs Month gives pubs a campaign to focus promotions around and try some new marketing and communication methods to try and attract more custom.
May  Cider and Perry Month – CAMRA promotes real cider and perry all year round but May & October have relationships with the cider industy. May is also Mild Month we encourage at least one pub our branch to stock at least one Mild during May for the local pub-goers to try.